2014 - 2015 // RAD RACE

BICYCLE RACES


When we founded the RAD RACE, the idea was to bring rad riders of all disciplines together.
We always felt great on our bikes.
The only option to even feel better was to ride with your friends in one team.
That's why we formed our own pack.
The primary goal of the RAD PACK was not to win races, but to have as much fun
as possible at wild and crazy bike races. Not the usual spandex shit.

GO TO RAD-RACE.COM 
OR CHECK THE VIMEO CHANNEL

We wanted to achieve the same goal with all the film / media which I and my dear friend Etienne Heinrich are responsible for!
Don´t just do daily recap movies but do something that is fun doing and finally watching!



CREDITS
PRODUCTION: RAD RACE / LI33 
IDEA/CREATIVE DIRECTION / ART-DIRECTION: ETIENNE HEINRICH / BENJAMIN ZUREK
CAMERA / EDIT: ETIENNE HEINRICH / BENJAMIN ZUREK